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What's driving success for top brands | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in October
By Josh Kolm

Integrating data into consumer-facing functions and embracing experimentation are leading to better company performance, according to recent research done as part of “Insights2020,” an initiative aimed at helping companies be more consumer-centric.

http://strategyonline.ca/2016/10/24/whats-driving-success-for-top-brands/
 

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